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Waching daily May 9 2018
Hello, I am attempting to do some video game recording for a friend of mine
since she likes watching video games
but has never seen Minecraft.
So, I’ve started up a new world and it’s a survival world.
What we have to do first is we gotta go punch this tree down with our fists.
When night falls, we’re gonna have zombies
Punch punch punch punch
Oh now I’m punching the wood with the wood.
And the fun thing is, I’m instantly “crafty”
I’ve gotta make a crafting table and place it
(if I can remember my recipe)
…an axe and a pickaxe.
Now these are just wooden
so, as you can guess
they’re not going to last very long.
Have you ever tried to chop down a tree with a wooden axe?
It’s only slightly easier than chopping it down with your fist.
Gonna get some wood.
wood wood wood wood wood
Because I need to build a little house
for shelter, before nightfall
or all the zombies are going to eat us.
Chop chop chop chop chop.
Chop chop chop.
Amazingly enough, We spawned into a space with a lot of sheep
so we might be able to actually have a bed for the first night
and not have to sit there and do nothing while We’re waiting for the night to end.
We could sleep through it (if I do this right).
That’s three wool, thank you very much sheepsies.
I’m gonna do a bit of a cheat and I’m going to…
build my house up against a wall
because it’s quicker.
I hope the sound isn’t completely crap
I ordered a fancy microphone
and it didn’t actually come with a power supply
so We have to wait for one of those to show up.
Oh wait no, I have another stack. Silly me!
I’m going to go get my…
crafting table and move it into my house so we can craft
Before I use up all my wood though, I’m going to make a bed.
Sorry I am used to cheating on my recipes.
[sings] Building a roof so the spiders cant get in.
Minecraft also has giant terrifying spiders.
And there’s regular spiders, there’s cave spiders…
and they make creepy little spider noises…
…or creepy GIANT spider noises.
[sings] do do do do do do do
[mumbling to self] shovel
can use some dirt to finish off my house.
First night houses, they aren’t pretty.
But that’s not the point
Argh the sun is going down!
[sings] The sun is going down, the sun is going down.
A door, thank you very much.
And going to sleep!
[sings] Gonna make it through the first night!
[mumbles] very nice.
[mumbles] I got a weird floor in my first night house…
as you do.
Not sure what mode (sic) I have it on but Minecraft was awfully kind
to not have any baddies waiting outside the door for me in the morning when I woke up and came outside.
But that might have been more interesting
Luckily I have a pickaxe.
Ooh new advancement!
I am going to advance into the world of Stone Tools!
This is coal.
With coal you can make torches
you can fuel furnaces
and you can earn happy little green XP points.
I hear a skeleton somewhere.
Get this coal.
Don’t hear anything now, maybe I was hearing things.
[sings] La la la mining the coal
Let’s make some tools
oh aaaand I gotta go get some more wood. [sighs]
In the meantime, I’ve got a lovely little stone pickaxe.
and while I’m at it
I’ll show you a little cobblestone furnace.
I don’t have anything to burn in here…oh yes I do!
trees…I am not in a tree-y square (sic)
[mumbles] one tree close by
Now there’s different environments in Minecraft
so sometimes you might spawn into some place
with a lot of forests but not much
of other resources.
I got really lucky spawning somewhere with sheepsies.
I’m gonna let these little guys live though,
until I can mine some iron,
because we have to have iron to get sheep shears.
And they are so cute
when you shear their little wool off.
I’m gonna get some sticks
Oh, I’m gonna go over to the desert,
that’s an idea,
going to the desert,
get some sticks
[sings] sticks sticks sticks, I’m gonna make some tools
Gosh it has been ages since I’ve done a first night
in adventure mode
from a new lot
I’ve gotten into a multiplayer world
I haven’t had to do this in forever
I keep hearing [a skeleton], where is it
it’s in a cave somewhere
[more of same]
Probably going to have to go exploring if I want trees
in the meantime, lets get some more cobblestone
Oh gawd was that a witch?! I heard a witch. Uhoh!
Ugh. Oh they’re so horrible.
[witch and skeleton sounds]
where where where?!
torches and ?
light it up inside with torches
and some outside my little house
so I can discourage
baddies from spawning
that doesn’t usually work
Minecraft usually always grants me some
creepers outside my door every morning.
It’s a long way to go, but let’s go get some wood.
There are loads of sheep in this world!
Woah! Ooh! Oooh! A VILLAGE!
Yes thank you!
A village mean that you can get some food,
there’s funny looking little villagers
and you can trade them stuff to get other stuff.
Villages are ace.
Sometimes you can just occupy a ready made house.
[singing about wood]
I don’t know how these YouTubers do it, keeping up a conversation for the whole video.
I really struggle for things to say.
Uh oh Uh oh
Eeee do I stay here or do I go back?
got some wool
Going into a villager house and build a little bed
What’s up here?
Can I build a bed yet?
[witch throwing potion sounds]
Ugh!!! A witch oh no!!
Argh I don’t have a sword or arrows or anything!
Why am I so bad at going down ladders?!
[witch cackles] Oh shush you!
Need something to get my hearts back. Ugh.
Will it let me sleep?
I guess it’s not going to let me sleep because there’s a witch outside. Ugh.
I hope the witch isn’t still around, but if she is
I am going to build a…
(yes that’s more wood)
Ugh, I’m gonna get you!
Oh not a creeper! Creeper bad!
So, it’s not the end of the world
if a witch or a creeper kills you,
but it makes you lose all the stuff
you are carrying with you.
Spiders eyes aren’t very useful right now
but you can use them to make potions with later
Well, we have had a productive first two nights
we’ve seen villagers
and a witch and a creeper,
oh and a squid! Hello squid!
You can get ink sacs from squid
We’ll let that lovely one swim
Oh no! I’m not going to swim with him! [loud sigh]
I just wanted to SEE the squid
Hello there squid!
Now, I’m going to be a kind and conscientious guest
in this village
and I’m going to
the wheat, oh and potatoes
Potatoes are a little different, they don’t have seeds
you just have to replant some of what you harvested.
Oop hello potato come back here.
Beets do have seeds, so the give you
a beet and a seed
they’re kind of like the wheat
Carrots. Carrots are like the potatoes
you have to replant the carrot
Oh no creeper!!!
I mean it’s easy enough to avoid being killed by them,
if you hear them in time
but they do make such a mess!
[sigh] Everything looked so pretty
(ugh if I could build)
[sings] do do dooo
Ooh a spider!
Let’s get that one, maybe we can make a
bow and arrow
Ugh! No string?!
[sigh] Robbed! I was robbed!
Cool. Awesome little tower there.
[laughs] Are you stuck?
Hmm. A little table and chairs and some bookcases
what a lovely house
I don’t have any paper for you.
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HOW TO USE VIDEO TO GROW YOUR BUSINESS IN 2018 – Duration: 34:30. Hi there, this is Dylis Guyan and
welcome to the Inspired Selling Podcast.
This is the place where people learn
how to find attract convert and
more of your ideal clients,
without any of those nasty, sleazy, pushy
sales tactics, and I got a fabulous guest
for you today, Sue Ferreira. Sue’s
going to talk to us and share techniques
and strategies about using video
successfully, in your business, so let me
just give you some background about Sue.
I am so excited – I just can’t wait to
hear more from Sue, because I have to
admit, I am not the most brave with online
video, but I’m going to be after this
podcast, so let me tell you about Sue.
After 40 years practising, as an
anesthetist, in the invisible world of
the operating room, for her second act
Sue transformed her world, showing you
how to be visible with video. Living
in this exciting time of rapid
unsettling change, Sue realized many
people were having challenges – me
included – embracing the power of video, as
a marketing tool. You know things like
camera shyness, techie terrors that hold
people back from extending their reach,
their influence, impact and income.
Knowing that she can make you camera
and tech confident, Sue created Wisdom To
Wealth Mastery, enabling you to take your
wisdom to the world in video. Sue.
welcome, I’m absolutely thrilled to have
you on the podcast and what I have loved
about you in the short time that we’ve
known each other, is your story and how
inspiring you are to so many people and
certainly to me.
I just want to share with the
the viewers, that this is a lady who is
71 and is absolutely a rocking it. She is
out there – if you have a look on YouTube –
she’s got dozens and dozens of videos.
She is totally inspiring, so Sue tell us
what was the trigger to have you start
your own business and why particular in
particularly video. Well I got to say
first of all, I’m the one who’s so
honored to be here, Dylis, and you
know we really enjoy our conversations
but I’ll get get to your question, why
did I move in my Second act to Video.
It’s good question,
one I’m asked quite often, because there
isn’t usually such a radical swing from
being invisible in the OR forever, in
medicine and I couldn’t do
“Anesthesia 10” for the general populace.
I’d get into big trouble, if
I went out and taught anesthesia! I
have seen over my years in medicine –
it’s 53 years since I went to
medical school in University College in
London – and I’ve seen us get
older and older and older and I know we
are going to live very long lives, and
life sends you curveballs.
When I was 60, so about 10 years ago I
went through one of those really painful,
unfortunately increasingly common grey
divorces. I thought I was tootling on
into a conventional older life and
suddenly – boom – my life changes direction
and I’m now looking at being a single
woman into my later years and
that requires a bit my mindset change.
That was in 2007 and then
the next year was 2008, when we had the
financial crash and I don’t know – I
always say I don’t “do visions” but I had
a vision, which for someone who’s as
concrete and kind of scientific as me
was – it was an
emotional experience. I just felt and
saw all these folks who were good people,
were going to be severely wrecked by
this financial crisis and we haven’t
really come out of it now. I knew
that many we’re going to have to
generate added income.
I’ve always been fascinated by
the web, and I knew if you want to take control
of your own life and not depend on
someone else, the way to do it today, to
generate added income is to get
yourself more seen on the web. I
started with focusing on everybody but found a lot
of people weren’t interested in changing
their world so I focused down more on
business women and business folks in
general, because as you
said, there’s this rapid, rapid change in
the world. We are moving to a totally
different way of business and marketing
and I understood video, because I’ve done
it for a long time.
I saw its power rise over five or six
years ago and thought “Wow people have to use this”, so
that’s basically how I came to focus on video. It’s a long story
because it goes through
through different sections of
things that happened to me, but that’s
how I ended up using video, as a way to
take your message the world, because it
is so powerful. It is, it certainly is and
as you know, I am deeply immersed in the
world of SMEs, who are selling to bigger
businesses and time and time again, I
hear people saying “I just can’t do this –
I just can’t do it” and I had to kind of
“feel the fear and do it anyway”. I must
admit and and it wasn’t easy for me. I
could stand on a stage with an audience
of hundreds of people, you know, as a
keynote speaker. I could run workshops
with many people and many delegates and
so on, but to get in front of this –
was daunting. You know, that
stupid little lens and then,
you kind of get those butterflies
in your tummy and it really has – I have
had to work hard on taking myself, out of
my comfort zone, so just tell us why you
think business owners should consider a
video, as a marketing tool for their
business, to attract new clients. Well I
mandatory today and I commend you Dylis
for overcoming your collywobbles about
doing video, because it is universal, and
maybe we can come back to that
whole idea of just because you’re a
speaker doesn’t mean you’re going to be
able to transfer easily to video. I think
your experience is extremely common but
reasons that it is difficult to make
that transition. One is it’s – especially
for women – we are so brutally hard
on ourselves and so self-critical. You
know – a lot of people don’t even want to
be in the family photos and so the whole
idea of bearing your soul and coming out
potentially to the world, because that’s
what you’re doing when you put a video
up online – you’re leaving your local
world that knows you and you’re
comfortable in, and you’re making that
big leap through the screen to unknown
people, to unknown audiences.
It requires a huge amount of of self
worth and mindset work to be able to
say “Yes, I can do this, I can make this – I
can make this leap and do exactly what
you said “feel the fear and do it anyway”.
First of all, it’s
mindset, self confidence, that is a real,
real challenge for many. The
next thing is “The Tech”. There’s this big
thing that “Oh My God, it’s so technical
to do video” and it was, even four years
ago, but now it isn’t. You
brought up my favorite gizmo – the smart phone. It really
has come down now – with an iPhone –
hit the red button, give your message,
hit the red button, your videos done.
Number Two is there’s this perception
that the tech is still difficult, but it
isn’t. Number Three is – okay, so
I’ve made my video, what do I do with it
now? Until you know the where and how of
each different place, you can put the
video, you get a bit lost. You don’t know
what to do with a video, when you’ve got
it – so that’s the three reasons – self
confidence, thinking the tech
is more than it actually is
today and knowing what to do with the
video when you made it. I’ll
just share a very funny story with you
Sue. When I was building myself
up to do my very first live and I was
actually at the swimming pool and
they’ve got a nice lounges there. I
was reading a book and it’s in – it’s
behind me here – and I think it’s probably
the wrong way around, but it’s The
Five-Second Rule, and I was building
myself up and I read this and it
just said say to yourself
five, four, three, two, one and just do it!
And I thought “right, that’s it, I’m going
back home I’m going get changed and
put my lipstick on and I’m going to
just “do it”. I remember someone saying
“now, put something at the side, to put a
picture of – I haven’t got a picture here,
by the way, I’ve got a train ticket but
all will be revealed, but a picture at
the side of your phone, so where
the camera is and just look at that,
because otherwise, you look as if
you’re not looking at the camera. I
didn’t have a picture. All I had on my
desk was a train ticket, so I popped up, I
poked a hole in this train ticket, drew
some eyelashes on it and away I went. I
pressed the red button and away I went
and I absolutely loved it. I really
really enjoyed doing it, but well, when I
looked back at it and I published – it’s
been all – I’ve boosted it on Facebook and
everything – when I saw I hadn’t made the hole
quite big enough! It looks like I was
looking down a toilet roll – really! But
you did it, I mean it’s always that first
one, isn’t it” Yes and so
many folks, I say “just do the first
one” yeah and you’ll be through it,
because every one after that is easier.
But that’s a brilliant thing to do and
you can see up on this – it’s is an old
teleprompter I’ve got behind there and
Teddy sits on the top, because when I’ve
got people who get like you, who
are hesitant about doing video, it’s no
good looking at that cold lens, you
already said that just
blanks people out, so look at teddy,
talk to Teddy or talk to your train
ticket, that’s the best way to do it. But
with a bigger hole in. If you’re going to
put a hole in your train ticket – bigger
hole in when you’re doing your eyelashes. Yeah
and of course, as a marketing strategy
for people being able to get out there,
and people who know me know I use this
phrase a lot – it’s about exposing
yourself metaphorically speaking, about
being visible out there and you know
when I introduced you, Sue, I talked about
the number of videos that you’ve got on
YouTube and the places that you
share them and I’m sure you’ll talk to
us about that later on, but it’s really
great way, not just of becoming visible
with people getting to know you, as
opposed to a blog, for example or an
article or email marketing. It really
allows people to see who you are and
gives them the opportunity to reject you,
if you’re not their cup of tea,
or to embrace you, if you are their cup
of tea. Yes, we are such visual
creatures and I think that’s really why
video becomes so powerful and it all
comes down to just what you said K,L&T –
Know, Like and Trust. We know that
people will bond with you and be more
interested in working with you, or
purchasing something from you, or
investing in you, if they know, like and
trust you, and a lot of folks, again folks
who hesitant to do video, say it doesn’t
work this video thing – you know – it’s
different, it doesn’t work when you’re at
a distance and you’re doing it online. I
say Rubbish, it really really works. It
doesn’t make any difference. I have a
client right now, whom I’d never met
personally, but we already knew each
other really well. Then she moved
into town and so now she comes here for
her coaching. The first time she
walked in, we just said “Hi, nice to meet
you, but I already know you”. Yes, you
can get to know, like and trust people
easily, via video, especially as the whole
mantra is don’t put on the airs and
graces, just be yourself,
because you can’t keep it up,
if you’re not authentic. It doesn’t work.
Yes that’s quite right, so what do you
recommend “live” or “pre-recorded”? What are
the pros and cons? Both! Both – live
really wasn’t an option, until maybe
about what was it now,
maybe a couple of years ago,
since Facebook Live came into the world. It
really changed with Facebook Live and
when I when I’m teaching I say
forget about all those other areas, where
you can do video, Because you can do video
just about anywhere. I mean you can do
video on Twitter, you can do video on
Instagram and I don’t necessarily say
forget that, but focus on the two big
humongous areas, where you can do video
which are YouTube and Facebook. Those
are the two areas, where you can power
out your presence and if you use Facebook
then there’s no doubt, Live is the way
to go. Facebook itself will promote you
a lot more, if you do live video. That
doesn’t mean you don’t do recorded video.
You do it too, but you know, if it’s a
question of coming in on a race, Facebook
Live will pip you at the post. When
you look at YouTube, which I really love,
it’s a different kettle of fish totally,
because when you’re on Facebook, you’re
building relationships – really you’re
building relationships and in fact, right
now, Facebook is pushing the whole idea
of engagement, which is a
dynamic interaction. When you go to
YouTube you can do YouTube Live, but
it’s a very different medium,
because YouTube is a search engine, and
so people go to YouTube for an answer, to have a
problem solved, have their questions
answered. You will make a very
different video for YouTube, than you
will for Facebook, and that’s the
power of the two, because if you can have
a presence on both of them – the
mantra really is, if you want to be seen
today, you’ve got to have “You, Everywhere,
Now” and so think about what
your web footprint is like? If you put
your name into Google, where would you
How do people find you? Where are you
visible? If you have a lot on Facebook
Live, when you have a lot on YouTube and
you have a lot of video, you will rise to
the top and be seen, so the power is Live
on Facebook I would say, and recorded on
YouTubem but answering very specific
questions that people want answered.
I noticed on your YouTube channel,
you don’t put long videos on there. Yours
are kind of three to four minutes. Yep –
max- you know we’re kind of a bit ADD
these days, and that again is
a difference. If you’re doing a Facebook
Live or you’re doing something like
we’re doing right now, it’s
conversational and it can go on for
quite a while. You know we can do
20, 30, 40, an hour, quite easily. You try
doing that on YouTube – they’re gone now!
You’ll see there is a very different
structure to creating a YouTube video –
right up front you say “in this
video, I’m going to show you” because if
you don’t say that, they’re gone! You have
to tell them that you are here, giving
them the answer to their query. You’re
going to solve your problem, their problem,
right up front. If you don’t do that
they’re gone, so there’s a very different
structure between the two. You need
to solve the problem on YouTube, tout
suite and two to three minutes is really
your max. Before we came on to do
this recording, I was actually watching
some of your videos on YouTube and you
are absolutely to the point. Yes, you
tell them what you’re going to tell them,
you tell them and you tell them what
you’ve told them! You’ve got it – that’s right,
and that is the structure
and it’s the structure that works.
I’ll be honest, it breaks my heart
because there’s an awful lot of
incredibly talented people – women again
especially – who are excellent speakers,
who put their videos up onto YouTube, but
they’re never seen, because they don’t
have that structure. and I know they put
– they put their effort into
creating the video. They put it up onto
YouTube and they never get exposure,
because they’re not using that
structured way. Also, they’re not
SEO-ing their video properly and
Search Engine Optimization is very
important in YouTube, as well, so it’s
Facebook is kind of looser – you need a
strategy but it’s looser,
whereas YouTube is tight – tight
focused and pre-planned. yeah and it’s a
case of getting started, isn’t it, because
your people could have a look at your
channel and go “Yeah, but look at all of
the video, she’s got up there, but you had
to start somewhere with video number 1.
Yes and I didn’t start this channel until
about – I’ve got a couple of videos that I
pulled from elsewhere – but that’s
basically an eight month
channel now. I think if you’re
going to put stuff on – if you’re going to
put videos up on YouTube, you really do
need to learn about the structure of how
to do it on YouTube first, about the SEO
and then consistency. I try to have one
video a week go out every Friday,
and then people get used to your channel,
they get used to what you’re doing and
if they subscribe, they get notification
when your video goes out, so it helps
building your community. I’ll be
honest, right now, the vast majority of
the opt-ins to my email list come from
YouTube, rather than anywhere else.
Yeah and I noticed that too – that in the
you don’t actually describe what’s in
the video, you put subscribe to my Five
Steps To Effective Videos, Videoing or
Five Steps To The Essentials For Video. I
put a freebie in there, yes, and then that
freebie obviously goes to an opt-in page
and then I collect emails from
there. I’ll be honest that’s where I
get the vast majority of my opt-ins.
Yeah, so you know, people can in fact go
and subscribe to your Video Channel and
yes – let’s have a look at your, your
strategy and and those elements
that you include, like the free
resource in the description box, and the
length of your videos, and listening to
how you do the – it’s a kind of a what,
why and how, but it’s around “I’m going to
tell you, what I’m
I’m gonna tell you, what I’m gonna tell
you, I tell you it and now I’ll tell you,
what I told you kind of. Yes and you
know it’s interesting, someone last week
who subscribed to my channel, then
followed up with an email to me or a
messenger, saying “What do I now make my
videos about, because other people have
already made the videos, about the
subject that I want to talk about?’ I said.
doesn’t matter. If you look at YouTube,
there are 60 gazillion videos on how to
use your iPhone to create video. It
doesn’t matter. There is room enough for
everyone, because it comes back again, Dylis,
to just what you said. People are
looking for someone they know, like and
You know, I’m not going to attract the
teenybopper, who’s on Snapchat. I’m going
to attract – where I think there’s a vast
need – older women and men, who need to
move into this world and you know, we
all grew up before the web, so it’s
a world that they don’t understand, and I
know, I know one of my talents is to make –
is to simplify it and make it easy.
That’s whom I’m gearing
to attract – who I’m attracting – mostly folks, 50
plus and who need to move into this and
and who don’t like it. But then
again it goes back to, I am
certainly inspired by the fact that you
kind of reinvented yourself, you know at
the age of 60, going through that awful
reinventing yourself and being who you
are and this nobody can replicate you,
because even though there are tons of
people out there talking about how to do
video, nobody can do it the way Sue
Ferreira does it. Yes and you know
there are some outstanding folks, way, way,
way better than me, but I still am
building my own little tribe. Yeah –
and so it doesn’t matter who you
are, don’t think you can’t do it, because
someone else has already done it. Yeah!
You are you – just do it and and people
will come. So what would be your
tips for doing effective videos, on a
regular basis? I think first of all, it
comes right back to your message and
whenever folks say, “I don’t know what – I
don’t know how to do video. I don’t know
what to say” and I will just say “Well, who
are you? What is your message”. If you
already have a business in what I call
the Real World and you are doing
workshops or you’re speaking, your
message is already there. You know who
you know what your message is and
you know what you offer. It’s absolutely
no different to then, go into video and
say the same thing. You can just parcel it,
depending on whether you’re going onto
YouTube or Facebook Live. Parcel it in a
different way, but there’s nothing more
you need to learn or do. It’s already up
here. Your wisdom is here. You know your
wisdom is here – just brain dump it and
take it out to the world, and as I say
then your influence will grow
and eventually your income, which is the
whole idea of Wisdom To Wealth.
Don’t get caught up in the idea that you
need to do something different. You don’t.
You have it all already and then I would
just say, think about what your audience
needs. If you go to YouTube, think about
what questions you’re most commonly asked.
I always will say, think about
the 10 questions you’re asked most
frequently. Think about the 10 questions
they should ask you, but they don’t, and
if you put down 10 FAQs and 10 SAQs,
you’ve already got 20 videos and then
you just write your text, in the format
that I’ve just mentioned. If you’re going tp
do YouTube here – I’m going solve this
problem – This is Who I am –
here’s the solution. Tell
them again and ask to Subscribe – that’s your
YouTube format. If you go to FaceBook
Live, you can have exactly the same
20 videos or 20 subjects, but you can
chat to them more loosely, and bring
people in through a more engaging way.
That’s where I would start – think
of the 10 questions
that they frequently ask; the 10 that
they should ask – it gives you the
structure to then move forwards. Once
you’ve done those, I tell you you will
realize, you have so many more videos
or discussion points, it becomes a
non-issue. Yes and one of the things I do,
Sue, with everything that I do
afterwards – I do what went well, what
didn’t go so well, what do I need to do
better next time, so that I’m always
making those marginal gains and moving
forward and upward all at the time. Yes –
and that is a really important point,
Dylis, because I had a lady –
bless her – an 80 year old – I mean it’s
amazing – an 80 year old from
California, I don’t even know who she is.
She sent me an email this week,
and said “I’ve just done a video. I didn’t
like it. I’m not going to do any more”.
You know and
we’ve had a dialogue since, and I said
“Yes, that’s right. Your first video will
be so awful, you’ll never want to see it
again, but it’s done. It’s your first
video – with the bus ticket – with a train
ticket with a hole in it. I mean it
will be – it’s guaranteed – your first video
will be awful, so if you want to make it
without going Live and practise first.
Yes. I think it’s a great thing to
practise, but at some point, you’ve got to
stop using practising as an excuse, and
and move out to the real world, but
honestly and truthfully, accept that your
first one is going to be awful. Then
I found I’m sure, Dylis, that your
learning curve is very steep and you get
better very, very quickly ,especially if
you do the review, that you’ve just
Mm-hm – so what about tech then, Sue. What?
I’ve got – let me just find it – I’ve got
this little tripod thing now, that I can
take and I can fit my phone in, just an
Amazon thing. Now, I don’t know whether
you would recommend that or whether you
would recommend something different? No –
you’ve got it – it’s perfect. I basically got
almost the same thing behind me
here. I did a podcast last week with
someone. She came here – a local person –
a realtor who just wanted people
talking about the neighbourhood and
what they offered in the neighbourhood. We
did it all on her iPhone. Dead simple!
In fact, she didn’t even have a separate
microphone, that would plug into her
iPhone. We used an ice cream cone, handheld
microphone and it worked just fine. In
essence, you don’t need anything more
than this. I mean if you’ve got a nice
steady arm and you don’t joggle it,
you don’t need anything more than a
smartphone. I do have actually a freebie,
which is “The Only Three Tools. Under $20
You Need To Create Client Attracting
videos” so I would recommend that once
you have – if you really want to have –
what I call a BBC setup, because
you basically have the BBC, or I’m in
Canada, they’re the Canadian Broadcasting
Service here. If you take your iPhone
and you add one single little microphone
on here, which in fact, is the one I’m
using here, because it also works in my
computer, and you take what you have just
shown there, Dylis, a clamp and any kind
of tripod, that is it! It’s
important to put it this way. Am I
Yes, yes. I’m not I’m not going to pretend
you know that the microphone on
the native smartphones are okay. The
audio isn’t that great, so
get one of these little lapel mics, like
I’ve got or I actually have another one
here, that I quite often use – this
is my Yeti mic. I sometimes use this one 645 00:28:18,often, because I like to be
mobile and small, I just use this little
lavalier mic, lapel mic. and then I –
Is that on your free resource?
And what about
lighting? What would you recommend for
Well it’s interesting – we were talking
about this before we started. If
you have a natural light, that you can
put yourself in front of,
that works really, really well. I don’t
have that, in this particular room that I
use, so I have two lights, on either side
that I think are about $40 US.
They’re LED lights. I have a little
diffuser that I put on top of them and I
can just adjust the intensity, depending
on the day outside. Really, I would
just – to begin with, you don’t
even really need that. If you can have
two little table lamps, either side of
your camera, so it kind of lights
you pretty much the same, on both sides,
that’s all you need. I always
stress, don’t let any tech details stop
you from pushing the red button, that’s the main
thing. It’s interesting, we will accept
poor video over poor audio, so if you’re
going to buy one thing, it would be the
microphone and there are so many. I mean –
it’s fascinating to watch this explosion
of creativity, that we have these days.
We’re like – 10 years ago – well it’s only
10 years ago, since YouTube, Facebook and
smartphones appeared and they have
changed everything. They’ve really
been responsible for this massive rise
in video which is now 82% of all
web content.That is
amazing! In a 10-year – staggering! That
it is absolutely staggering! Yes – so
you know, don’t worry too much about the
quality of video. If you’re going to buy
one single thing, it would be a decent
mic. Excellent, and you know I look like
I’m sitting in a cave, compared to you,
Sue, but of course it’s day time for
you in Canada. It’s the evening
for me in the UK, but I’m actually in
front of a window, that normally would
give me really brilliant natural light,
so if I’m doing going to do more
podcasts in the evening or videos in the
evening, I’m certainly going to invest in
some lights. Yes, I think that’s
worth it, but you know, you look
fantastic right now. You’ve got good
light on both sides and then sometimes
it helps to you know to smooth out –
you know –
have the background different, so I
certainly would – the setup you have right
now I wouldn’t change it. You know,
unless yeah -you can make it a bit better
but but certainly it’s, it’s way good
Brilliant, Brilliant – Sue. Thank you so much for
this. We’re going to have to talk again,
because this is kind of the fundamentals
that we’ve talked about and I think we
can maybe take a deeper dive into some
of the more technical ways of how to do
a a recorded video and a Facebook Live.
Maybe we can do something around that
but for how can the audience get in
touch with you, if they want to learn
more or just get your free resource. Well.
I can certainly – I can give you the free
resource and we can add that to
wherever the podcast is going to be. I try
to make it consistent – just about
anywhere is Wisdom To Wealth Mastery –
Twitter, YouYube my website, my Facebook
is all Wisdom To Wealth Mastery. I do have
a Facebook group “Visible On Video” which
you’re welcome to join but
pretty much, its Wisdom To Wealth in
any of the modalities that you care to
find, and it’s interesting, because I
knew how powerful video is, so most of my
stuff is out there in video. My website – I
have website shame – because I’m coming
back now -because I think that’s less
important – I’m coming back now and
rebuilding a website, because get
yourself out there first. Brilliant and
where do people get the the free
resources that on your website? So at the
moment, it’s not on my website because
I’m changing it, but I could send you the
PDF, the link or if anyone wants it, just
Facebook message me and I am more than happy to send
you those quick little three things under
$20 that will work well. If you send me
the link, so that I can add that. Yes, so
your YouTube. I also have this
transcribed, so I can put it into the
transcription for people to just be able
to click that, and from a message from me
who really struggled,
and I have thoroughly thoroughly been
inspired by you and the simplicity of
your messages, Sue and the authenticity
in which you deliver them, has helped me
enormously and I think the four words
I would give to anyone is Just Flipping
Do It –
JFDI – just flipping and do it – what’s the
worst that can happen? Nothing and you
know even if it’s the phone, with a train
ticket on and you’ve got, you know, it
looks like you’re looking down a toilet
roll, you would not believe the comments,
the wonderful comments, I got on that
because it wasn’t, it wasn’t like that.
You know, it was sort of like this and it
really stood out,
so in fact there was positives came from
that. You know Sue, so thank you again, it’s
been an utter pleasure. Always my
pleasure too, Dylis, and as I always say,
just hit the red button and away you go!
Fantastic – thanks again, Sue. Bye for now!
Bye, bye and thank you everyone.
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Hear what others had to say in this video celebrating mothers everywhere – Duration: 1:36. DAVINA GAZO: The best advice my mom ever gave me was to never buy anything full price.
You can always wait for it to go on sale, or get a coupon,
or sign up for a newsletter and you’ll get 20% off.
JUDE BRODERICK: The best financial advice my mother ever gave me was to
never spend more than you make.
ZACHARY KELLY: As a kid, I was obsessed with sports and the best financial advice my mom
gave me was about value and discipline.
She taught me to think about it as a game that I was trying to win.
LICET DIAZ: The best advice mom ever gave was to always buy, never rent.
JAMES THORNE: My mother always told me to always value your work
and never be afraid to ask for a raise.
ANAMARIA WEST: Don’t look back, just go straight ahead.
And that’s what I do when I think about my future retirement plans.
SHARON HER: If you can’t afford to tip, you can’t afford to eat out.
You can always afford to be generous.
GRETCHEN LEMBACH: Once you’ve paid off, say a car loan.
Don’t spend that money.
Keep writing that check to yourself.
Put it into an earmarked savings account and use that to fund your next car purchase.
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For more infomation >> Hear what others had to say in this video celebrating mothers everywhere – Duration: 1:36.
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PPC Video Training | Google Adwords Training & Tutorials – Duration: 1:06. Hi I’m Mike Mancini with PPC Video Training. com. PPC video training is
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